Have you ever let another website/business use your name?

appliancejunk

I try to keep up with the world of affiliate marketing and we work with a couple of big affiliate for our appliance parts sales like, http://www.linkshare.com/ and http://www.linkconnector.com/.

The other day one of our appliance parts affiliates that we work with through linkconnector called me directly to offer us a toll free parts line and a parts website that would include our name in the URL and our logo in the header.

Now this was something new to me that I had not heard of before and the longer he talked to me about it the more I become interested in trying the program.

Our toll free parts line goes to there call center and a recording says, "Thanks for calling our appliance parts hotline, press 1 for English and 2 for Spanish". Then when the live operator comes on they answer, "ApplianceJunk Appliance Parts".

Here is the URL to the parts store they set us up with.

http://appliancejunk.partsquik.com/

As you will notice our name is in the URL of every page and the best part is our logo is in the header of every page.

We of coarse get a cut of all sales, just like any other affiliate program. But I really hope having our logo in the header of the parts site will drive traffic to our forum.

So I learned about a new (to me) type of affiliate marketing.

Is anyone else working with this type of affiliate marketing and if so does it help drive traffic to your forum?
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ApplianceJunk.com

Patrick · Administrator

This is interesting. Thanks for sharing it with us.

The one concern I would have would be how good the call center people were. Bad call center people can reflect badly on your brand. You might have researched this a bit, though. Smile

Thoughts?

Thanks,

Patrick
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appliancejunk · Posted: 1/21/2010, 3:37 pm Post subject:

That is a good question and I have called the number a couple times to test it out.

Seems ok to me. I have a feeling that our members and guest that use the service will let me know one way or another if they have a bad experience with it.

Now if we just had a static site without a forum then I may never hear any feedback about it.

Anyone else using this type of affiliate marketing with there site?
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ApplianceJunk.com